Tag Archives: campaigns
Are You Feeling Confident? What about Your Donors?
In our recent “News You Can Use” email, I suggested a few things are making me feel more confident about the future of fundraising. My confidence has increased such that I am encouraging organizations who have been putting off major … Continue reading
Follow-up thought on using the term “campaign”
Here’s another reason why we need to be cautious when using the term “campaign.” (See the blog post from September 24th.) I was having lunch with a colleague last week. She works for a large, national organization that structures most … Continue reading
Caution when using the word “Campaign”
You see the term everywhere, and not just in the political arena – “Campaign.” Nonprofit organizations have been using the term “Capital Campaign” or “Endowment Campaign” for years to describe large-scale, large-goal fundraising efforts to build a new facility, increase … Continue reading
Filed under Philanthropy and Fundraising
Marshall H. Ginn, CFRE
